Michael Potters is an Enterprise Partner Manager at Gorgias, an omni-channel helpdesk solution for e-commerce merchants. Prior to Gorgias, he was CEO of Parachute Coffee, a subscription DTC brand in Canada, acquired in December 2020 by Lejeune Brands.
How To Create An Exceptional Customer Experience: 3 Trends for 2022
The E-commerce landscape has changed in 2022. With performance marketing costs soaring, and shipping delays affecting customers – merchants must deliver an exceptional customer experience to win in their category. Michael Potters will share three trends to expect in 2022, based on data and best practices from Gorgias 8,500 + merchants, and how you can prepare your store to deliver an exceptional customer experience.